Since the release of the iPhone in Korea in November 2009, the number of smartphone users in Korea has jumped considerably--from 800,000 in December 2009 to 10 million people just last week. But these are not only iPhone users, however. The number includes other smartphone models sold in Korea, such as Samsung's Galaxy series or LG's Optimus model. Forty-five different smartphone models were released in Korea last year to compete with Apple.
Six out of ten people who own a smartphone are between the ages of 20 and 30, and most people are using an unlimited data plan for mobile applications.
Given the sheer numbers of people with smartphones in this country, mobile phone usage has taken on new levels and explored new realms of application. A while ago I posted about a director who used his iPhone 4 to film and edit a music video.
The release of the iPad and Galaxy Tab last year may have added to the fervor of smartphone purchase and usage, as these devices can function the same as a smartphone with an added 3G package. Next month will bring the debut of the iPad 2, along with a new GalaxyTab, the Motorola Xoom, and the LG Optimus Pad. It will be interesting to see the future of smartphones/tablets in Korea, and how many more people will begin to employ their usage.